4 MIN READ

Best Practices for Running a Successful Online Community

Annette Smith

The Role of Collaboration in Building Customer Sal...

Understanding customers, what drives their decision making and what they want from businesses is the...

7 MIN READ

Nikki Foster

    Best Practices for Running a Successful Online Commu...

    Running a sucessful online community is somewhat of an art form. There are a lot of different elements that must come together to extract useful, and meaningful data from these powerful groups. In thi...

    4 MIN READ

    Annette Smith

    Using Qualitative A/B Tests to Generate More Accurat...

    Have you ever considered running an online A/B test? Wouldn't you rather know why as well as what your customers think? Our SmartboardMR tool offers a genuinely quick and effective way of testing the ...

    2 MIN READ

    Maria Twigge

    The Core Difference Between Panels and Communities

    At FlexMR we have been running online communities and panels for 8 years, so we know a thing or two about the different options available. If you are just starting out in this area you might feel a li...

    3 MIN READ

    Maria Twigge

    Top 5 Tips for Unlocking Consumers Insight with Onli...

    A research or insight community is defined just like any other type of community, by the peer to peer interaction that takes place. "Community functionality enables participants to work jointly on pro...

    2 MIN READ

    Maria Twigge

    Effectively Managing Online Communities With Heart &...

    Market research is in the midst of it. What started as buzz words is now part of our daily lives - from online research to communities, panels, data mining and social media. I've noticed more and more...

    2 MIN READ

    Maria Twigge

    5 Top Tips for Moderating Online Focus Groups

    I ran my first Live ChatMR on our FlexMR platform back in 2007 and, thinking back, there are quite a few things which I have discovered in the intervening 5 years and 50+ live online groups that I wis...

    3 MIN READ

    Annette Smith

    The Benefits of Choice in Online Research

    Especially within insight communities or during long-term projects respondents want to have a choice on how to respond to your questions and how to take part in your set tasks.

    2 MIN READ

    Annette Smith

    All You Need to Know About Online Diary Studies

    Online diary studies are great for capturing experiences with products and services and for taking a more continuous look at consumers in their everyday lives. Doing your diary study online allows you...

    3 MIN READ

    Annette Smith

    The Evolution of the Market Research Forum

    The forum started life as electronic mailing list, evolved into a bulletin board, was re-branded as a forum then took over the online research world in many people's eyes. Then a funny thing happened ...

    3 MIN READ

    Annette Smith

    Capitalising on Modern Culture with Video Selfie Res...

    Capturing video for research used to be so difficult, piling into people's homes and workplaces with tripods, heavy camcorders, tapes and lighting. But, now technology has made it so easy!

    2 MIN READ

    Maria Twigge