How Software Developers Shape Modern Research Experi...
This is the third (and final) part of my MRMW EU 2019 summary series. You can read my Day 1 summary here, and my overview of the second day here.
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What is technology actually doing to customer closeness? Depending on who you ask, it’s either bring...
This is the third (and final) part of my MRMW EU 2019 summary series. You can read my Day 1 summary here, and my overview of the second day here.
This is the second part of my MRMW EU 2019 summary. You can read my Day 1 summary here, or my deep dive into FlexMR CEO Paul Hudson’s session on the role of Developers and Researchers in shaping resea...
This is the first part of my MRMW EU 2019 summary. You can read my Day 2 summary here, or my deep dive into FlexMR CEO Paul Hudson’s session on the role of Developers and Researchers in shaping resear...
Just as blogs and video content before them, podcasts are exploding in popularity and are quickly becoming a mainstay of audience media consumption. In fact, the annual report that looks into podcasti...
Online market research communities (or MROCs) are closed networks of profiled, opted-in research participants who take part in structured and unstructured qualitative research tasks. Usually hosted ov...
While I was at the Insights Association South East Chapter’s Annual Spring Event in New Orleans, I was fortunate to have an opportunity to present a seminar of my own. It was a fantastic event, packed...
During my day at the Insights Association South East Chapter’s 2019 Spring Event, I was fortunate enough to sit on a panel with Kristi Zuhlke of KnowledgeHound and Courtney Williams of Lucid to discus...
I was fortunate enough to be invited to the Insights Association South East Chapter Spring Event this year and, naturally, made the trip across the pond to see what all the fuss was about. What a bril...
The big five personality traits, often referred to as OCEAN, and sometimes CANOE, are: Openness, Conscientiousness, Extroversion, Agreeableness, and Neuroticism. These five traits represent broad doma...
As an industry, we are obsessed – and rightly so – with customer and user experiences. There are a variety of ways in which we seek to understand every stage of the customer journey. From post-purchas...