10 MIN READ

Man vs. Machine: An Insight Community Analysis Challenge (IIeX Europe 2018)

Charlotte Duff

Lifting the Lid on Consumer Duty in 2025

Consumer Duty is perhaps the single largest challenge for financial service research and insight tea...

7 MIN READ

Charlotte Duff

    Man vs. Machine: An Insight Community Analysis Chall...

    Those of you who attended IIeX Europe earlier this month may have had the opportunity to hear me present the outcomes of our recent qualitative analysis exploration in ‘Man Vs Machine’. At FlexMR we v...

    10 MIN READ

    Charlotte Duff

    Agencies vs. In-House Market Research Teams - Where ...

    In a world of zero spend marketing strategies, economic uncertainties and globalised market research; insight departments are under more pressure than ever to have an impact on the bottom line. A key ...

    6 MIN READ

    Maria Twigge

    Resolving the Market Research Skills Deficit

    According to a recent report 75% of UK firms are facing a digital skills shortage– an alarming statistic considering the reliance on IT solutions in the workplace these days.

    8 MIN READ

    Charlotte Duff

    Customer Experience Ratings in Decline - Customer Pa...

    A recent Research Live headline grabbed my attention, it read “UK Customer Experience Drops to Record Low” and was referring to KPMG Nunwood’s recent annual survey in which they calculated each brand’...

    6 MIN READ

    Charles Pearson

    Why Employing a Market Research Graduate is an Inves...

    Why would you hire someone with a lack of on-the-job experience when you could hire someone with a lifetime of industry expertise? Investing your business’ time and money hiring a recent market resear...

    6 MIN READ

    Maisie Furneaux

    How to Evaluate and Refine Your Market Research Stra...

    Often a market research strategy sits within the larger context of a business’/organisations’ strategy.

    5 MIN READ

    Chris Martin

    Doing It Right: How to Research Spanish Speaking Pop...

    The Spanish or Castilian language (due to its origins in the Castile region of Spain) is the second most spoken language in the world with over 472 million native speakers and 567 million first or sec...

    12 MIN READ

    Mayra Munguia

    Customer Experience Measurement is Dead: Long Live C...

    I’ll be honest; I have ‘love-hate’ relationship with customer experience (CX) measurement. I’ve been in and around customer experience measurement my whole career and I’ve run every kind of project im...

    6 MIN READ

    Paul Hudson

    How to Modernise Your Customer Satisfaction (CSAT) T...

    Data and insight are two very different things. I’ve written about businesses being awash with data in previous blogs, in contrast to insight wherein the true value lies. As a result of this universal...

    8 MIN READ

    Paul Hudson

    Developing the Product Experience: 7 Creative Online...

    What is a Product Experience? An experience can be defined as two things: “Practical contact with and observation of facts or events” and “an event or occurrence which leaves an impression on someone”...

    7 MIN READ

    Laura Butterworth