--- title: Blog | FlexMR | Practical Application (2) description: Practical Application | Exploring the latest thinking on insights empowerment, from the crossroads of marketing, research and technology. (2) --- close ## Ready to level up your insights? Get ready to streamline, scale and supercharge your research. Fill out this form to request a demo of the InsightHub platform and discover the difference insights empowerment can make. A member of our team will reach out within two working days. close ## Cost effective insights that scale Quality insight doesn't need to cost the earth. Our flexible approach helps you make the most of research budgets and build an agile solution that works for you. Fill out this form to request a call back from our team to explore our pricing options. [![FlexMR logo](https://www.flexmr.net/skin/images/images-custom/2b221b67-b091-4584-9017-872ee2ddf960-logo.svg)](https://www.flexmr.net/) Book a Demo Request Pricing [Contact Us](https://www.flexmr.net/contact/) Menu - [Home](https://www.flexmr.net/) - [InsightHub](https://www.flexmr.net/insighthub/) - [What is InsightHub?](https://www.flexmr.net/insighthub/) - [Data Collection](https://www.flexmr.net/insighthub/data-collection/) - [Data Analysis](https://www.flexmr.net/insighthub/data-analysis/) - [Data Activation](https://www.flexmr.net/insighthub/data-activation/) - [Research Templates](https://blog.flexmr.net/topic/survey-templates/) - [Information Security](https://www.flexmr.net/insighthub/information-security/) - [Services](https://www.flexmr.net/services/) - [Our Expert Services](https://www.flexmr.net/services/) - [Support & Education](https://www.flexmr.net/services/support-and-education/) - [Consultative Services](https://www.flexmr.net/services/consultative-services/) - [Insight Delivery](https://www.flexmr.net/services/insight-delivery-services/) - [Research Methods](https://www.flexmr.net/methods/) - [Sectors We Work With](https://www.flexmr.net/sectors/) - [About](https://www.flexmr.net/about/) - [About Us](https://www.flexmr.net/about/) - [Leadership](https://www.flexmr.net/about/leadership/) - [Meet the team](https://www.flexmr.net/about/meet-the-team/) - [Advisory Board](https://www.flexmr.net/about/advisory-board/) - [Press & Media](https://resources.flexmr.net/tag/press) - [Accolades](https://www.flexmr.net/about/accolades/) - [Careers](https://www.flexmr.net/about/careers/) - [Blog](https://blog.flexmr.net/) - [Resources](https://resources.flexmr.net) - [Contact](https://www.flexmr.net/contact/) - [Book a Demo](https://blog.flexmr.net/) - [Request Pricing](https://blog.flexmr.net/) - [Home](https://www.flexmr.net/) - [InsightHub](https://www.flexmr.net/insighthub/) - - [What is InsightHub?](https://www.flexmr.net/insighthub/) - [Data Collection](https://www.flexmr.net/insighthub/data-collection/) - [Data Analysis](https://www.flexmr.net/insighthub/data-analysis/) - [Data Activation](https://www.flexmr.net/insighthub/data-activation/) - [Research Templates](https://blog.flexmr.net/topic/survey-templates/) - [Information Security](https://www.flexmr.net/insighthub/information-security/) - ![Camp InsightHub](https://blog.flexmr.net/hubfs/Website_Files/Images/Navigation/camp_insighthub_nav.png) Embark on a new adventure. Join Camp InsightHub, our free demo platform, to discover the future of research. [Sign Up Today](https://insighthub.flexmr.net/users/new) - ![FlexMR InsightHub](https://blog.flexmr.net/hubfs/Website_Files/Images/Navigation/insighthub_screenshot.png) Read a brief overview of the agile research platform enabling brands to inform decisions at speed in this PDF. 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[Download Credentials](https://blog.flexmr.net/hubfs/Public_Files/Brochures/FlexMR_Credentials.pdf) - ![FlexMR Insights Empowerment](https://blog.flexmr.net/hubfs/Website_Files/Images/Navigation/insights_empowerment.png) We are the insights empowerment company. Our framework addresses the major pressures insight teams face. 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[Get Your Score](https://resources.flexmr.net/insights-empowerment-calculator) - ![MRX Lab Podcast](https://blog.flexmr.net/hubfs/Website_Files/Images/Navigation/flexmr_podcast.png) The MRX Lab podcast explores new and novel ideas from the insights industry in 10 minutes or less. [Listen Now](https://resources.flexmr.net/mrx-lab-podcast) - ### Featured Stories - [Specsavers Informs Key Marketing Decisions with InsightHub](https://resources.flexmr.net/specsavers) - [The Coventry Panel Helps Maintain Award Winning CX](https://resources.flexmr.net/coventry-building-society) - [Isagenix Customer Community Steers New Product Launch](https://resources.flexmr.net/isa-insights) - [Curo Engage Residents with InsightHub Community](https://resources.flexmr.net/curo) - [Practical Application](https://blog.flexmr.net/topic/practical-application) / 11 MIN READ ## How to Tell Your Insights’ Story #### Charlotte Duff # [Participatory Approaches to Customer Closeness: Ex...](https://blog.flexmr.net/participatory-customer-closeness) Most research still treats customers the way it did twenty years ago: as people we study, not people... [Read more](https://blog.flexmr.net/participatory-customer-closeness) 6 MIN READ #### Dr Katharine Johnson - [Events (1)](https://blog.flexmr.net/topic/events) - [Insights Empowerment (38)](https://blog.flexmr.net/topic/insights-empowerment) - [Practical Application (179)](https://blog.flexmr.net/topic/practical-application) - [Research Methods (285)](https://blog.flexmr.net/topic/research-methods) - [Strategic Thinking (239)](https://blog.flexmr.net/topic/strategic-thinking) - [Survey Templates (7)](https://blog.flexmr.net/topic/survey-templates) - [Tech & Trends (397)](https://blog.flexmr.net/topic/tech-trends) ### [How to Tell Your Insights’ Story](https://blog.flexmr.net/how-to-tell-insights-story) If you search "storytelling in insight" on any search engine, you get lots of results as to WHY we should be using storytelling within insight, but very little explaining how to go about doing it. [Continue reading](https://blog.flexmr.net/how-to-tell-insights-story) 11 MIN READ #### Charlotte Duff ### [5 Design Principles To Enhance Your Market Research](https://blog.flexmr.net/design-principles-market-research) Design is something we all use, whether consciously or unconsciously in the insights industry. Design is crucial for engaging customers in your work, in your research, and in your products. So, why do... [Continue reading](https://blog.flexmr.net/design-principles-market-research) 8 MIN READ #### Sophie Grieve-Williams ### [How to Engage Each Generation in Market Research](https://blog.flexmr.net/custom-research-engagement-generation) Engaging consumers in research has always been a challenge for insight experts, and this challenge becomes even more difficult with research projects that run for a significant amount of time. It’s no... [Continue reading](https://blog.flexmr.net/custom-research-engagement-generation) 10 MIN READ #### Hannah McGeoghegan ### [Maintaining Human Relationships in Online Research S...](https://blog.flexmr.net/human-relationships-online-research) With an increasing proportion of the global population now living online, often regardless of traditional social or global demographics, market researchers have a growing ability to tap into truly rep... [Continue reading](https://blog.flexmr.net/human-relationships-online-research) 7 MIN READ #### Emily James ### [6 Ways to Engage Remote Stakeholders in Insights](https://blog.flexmr.net/6-ways-engage-remote-stakeholders-insights) Since the pandemic, remote or hybrid working has become much more commonplace and widely seen as a more flexible way of working, with some associating it with higher job satisfaction and well-being. H... [Continue reading](https://blog.flexmr.net/6-ways-engage-remote-stakeholders-insights) 8 MIN READ #### Michael Connor ### [How to Build Impactful Research Partnerships](https://blog.flexmr.net/build-impactful-research-partnerships) Insight experts and teams often feel like they are fighting a battle on all fronts. With stakeholders drifting further away from insights, market research budgets being slashed throughout all industri... [Continue reading](https://blog.flexmr.net/build-impactful-research-partnerships) 7 MIN READ #### Emily James ### [Re-Writing Accessibility in Market Research](https://blog.flexmr.net/rewriting-accessibility-in-market-research) Accessibility is a crucial, yet continuously overlooked, aspect of market research that insight experts need to re-introduce into the market research design stage. Having previously worked in historic... [Continue reading](https://blog.flexmr.net/rewriting-accessibility-in-market-research) 8 MIN READ #### Nikki Foster ### [Is Your Sample Ample? Common Issues and How To Avoid...](https://blog.flexmr.net/sample-ample-common-issues-how-to-avoid) Good sampling doesn’t guarantee success, but a poor sample will guarantee failure. [Continue reading](https://blog.flexmr.net/sample-ample-common-issues-how-to-avoid) 7 MIN READ #### Russell Elliot ### [What Do UK Consumers Think About Market Research?](https://blog.flexmr.net/consumer-opinions-on-market-research) When I sat down to plan this blog, I immediately thought: what aspect of market research do I not think about enough? [Continue reading](https://blog.flexmr.net/consumer-opinions-on-market-research) 17 MIN READ #### Gareth Bowden ### [How to Make your Research Report Dull and Predictabl...](https://blog.flexmr.net/predictable-research-report) As researchers and other market research professionals, we regularly voice how exciting and compelling insights can be to anyone who will listen. We attend conferences and industry events where we spe... 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