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Insight Blog

Read the latest thinking from the crossroads of marketing, insight and technology.

Posted by Emily James on 17 January
When it comes to research reporting, think about how we could innovate beyond or even in conjunction with the written word, to communicate complex insights with the same dependable gravitas, but drastically increased stakeholder engagement.
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Tags: Customer Satisfaction Insight Innovation Market Research

Posted by Sophie Grieve-Williams on 17 January
What does 2020 hold for insights technology? This infographic explores the macro trends shaping market research software and platforms set to dominate the year.
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Tags: Insight Innovation Infographic Market Research

Posted by Sophie Grieve-Williams on 16 December
In 2019, FlexMR developed 2 new tools for our InsightHub platform, created 3 new services and launched 1 client helpdesk. What else did our team get up to? Find out in this infographic.
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Tags: Insight Innovation Infographic Market Research

Posted by Russell Elliot on 05 December
Currently, only the results of a research study are 'democratised', shared, in the form of reports to senior management, with recommendations for certain actions. But what happens when the research experience itself is democratised to include the whole organisation?
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Tags: Market Research Employee Engagement Business Strategy

Posted by Sally Nicholls on 26 November
Everyone knows about the importance of GDPR; but if this was true, then how come there still data scandals occurring due to the gross misuse of data? A global shift in how we view data needs to occur in order for data to be handled with the care it deserves.
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Tags: Market Research Customer Experience Research in Society