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Insight Blog

Read the latest thinking from the crossroads of marketing, insight and technology.

Posted by Emily James on 15 June
Reporting is an important stage in market research, but how can we curate insights effectively so senior stakeholder audiences pay attention until the end? Charles Guilbeau of Ferrero helps to enlighten us with some interesting insight.
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Tags: Insight Innovation Market Research Supercharge

Posted by Sophie Grieve-Williams on 28 May
Injecting creativity into the research report is a topic that has been discussed but not quite put into action as much as it can be, so here are some practical, creative approaches to presenting information.
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Tags: Video Animated Insights Supercharge

Posted by Emily James on 26 May
Since the beginning, market research has been trying to better connect brands and customers through the sharing and actioning of meaningful insights. Customer Immersion Sessions are one method that takes this connection one step further.
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Tags: Insight Innovation Market Research Supercharge