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Insight Blog

Read the latest thinking from the crossroads of marketing, insight and technology.

The Speed of Insight: How to Accelerate the Decision-Making Process

Posted by Laura Calvert on 30 April
Making informed decisions can be a time-consuming process - but there are ways in which to speed the process up. Insights are the key to a good decision, and there are many ways to get timely insights to make decisions at the speed of business.
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Tags: Insight Innovation Employee Engagement Business Strategy

The Science of Storytelling: Making an Impact with Data [Infographic]

Posted by Sophie Grieve-Williams on 28 April
What happens when we tell stories? This infographic explores the psychological and chemical processes that take place when we listen to compelling tales, highlighting how you can make an impact with data.
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Tags: Insight Innovation Infographic Market Research

What Researchers Need to Know about Behavioural Science

Posted by Emily James on 24 April
Behavioural science has stretched to impact many areas of study, not only academic but commercial too, and it’s reach is only growing. Researchers now need to take a note of this growing discipline along with its implications for the future of market research.
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Tags: Insight Innovation Market Research Business Strategy

Our Contributions to the UN Global Call to Creatives: Insight & Influence

Posted by Christopher Martin on 08 April
View the FlexMR insight marketing team's contribution to the UN global call to creatives. Grab a copy of the social images, assets and campaigns to help us communicate critical public health messages to everyone, everywhere.
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Tags: Research in Society Announcement

5 Technologies Transforming Market Research in 2020

Posted by Russell Elliot on 08 April
Market research is a vastly complex and ever-changing beast. We’ve come up with a few new technologies and advancements in current technology that we think will change the market research world in the coming year.
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Tags: Insight Innovation Market Research Business Strategy

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