<iframe src="//www.googletagmanager.com/ns.html?id=GTM-KZ2CB3" height="0" width="0" style="display:none;visibility:hidden">

Insight Blog

Read the latest thinking from the crossroads of marketing, insight and technology.

Posted by Lucia Hoffart on 31 August
According to the most recent Greenbook GRIT report, only 27% of insight buyers are satisfied with business action recommendations based on the research that’s been carried out - so what should your market research agency be asking you to resolve this situation?
Continue Reading

Tags: Market Research Employee Engagement

Posted by Lucia Hoffart on 31 August
Keeping up with the latest market research techniques, technologies, applications and presentation methods is key to insight professional success. Here we outline the best training courses and providers to help you do just that.
Continue Reading

Tags: Employee Engagement

Posted by Lucia Hoffart on 31 August
Much has been discussed recently regarding AI and market research; from Big Data to Big Qual, moderation to reporting. Here we look at 3 alternative AI innovations perfectly positioned to add even more qual value.
Continue Reading

Tags: Community Panel Insight Innovation