<iframe src="//www.googletagmanager.com/ns.html?id=GTM-KZ2CB3" height="0" width="0" style="display:none;visibility:hidden">

Insight Blog

Read the latest thinking from the crossroads of marketing, insight and technology.

Posted by Emily James on 15 April
In order to build the best market research experience, it is good to know what types of market research methods there are available. This article compiles 15 different market research methods in order to provide a comprehensive overview of the options available.
Continue Reading

Tags: Creative Qual Tools Panel Tools Market Research

Posted by Maria Twigge on 31 August
Large or big qual data sets tend to be even more unstructured and unwieldy than their smaller counterparts. Here are 7 of the best text and sentiment analysis tools to support you in their analysis.
Continue Reading

Tags: Panel Tools Shopper Behaviour Insight Innovation

Posted by Charles Pearson on 31 August
Automation is on the rise in the access panel market leaving providers vying for position. Charles Pearson, formerly of Research Now, shares his top tips for cultivating competitive edge.
Continue Reading

Tags: Panel Tools Customer Satisfaction Insight Innovation

Posted by Christopher Martin on 30 August
Calculate confidence intervals for the mean with ease using our free calculator. Use this simple tool to quickly find out whether your results fall within the expected range.
Continue Reading

Tags: Panel Tools Survey Tools Insight Innovation

Posted by Paul Hudson on 30 August
Quantitative research is everywhere, - never before has it been this easy to conduct fast and effective quant research. However, we want to ensure you are making the most of your investment. Read our blog to discover the latest tips and tricks to making the most for your money.
Continue Reading

Tags: Panel Tools Shopper Behaviour Survey Tools