<iframe src="//www.googletagmanager.com/ns.html?id=GTM-KZ2CB3" height="0" width="0" style="display:none;visibility:hidden">

Insight Blog

Read the latest thinking from the crossroads of marketing, insight and technology.

Posted by Christopher Martin on 11 March
Table top RPGs have seen huge resurgance in popularity since Netflix hit Stranger Things hit our screens. But did you know these games can also teach us how to tell more impactful stories and better engage stakeholders?
Continue Reading

Tags: Insight Innovation Market Research Event Summary

Posted by Christopher Martin on 11 March
The MRS IMPACT 2020 Conference was a refreshing affair. A celebration of the insustry, a challenge to engage with the big issues, and a re-affirming of the role research plays in the world - I left reminded of our focus and refreshed for a new decade.
Continue Reading

Tags: Insight Innovation Market Research Event Summary

Posted by Paul Hudson on 19 February
Filled with more thought-provoking case studies, innovative methodologies, and inspiring workshops, the momentum of this event carried us well to the very end. Here are Paul's musings and experiences of the second day of the Qual360 EU 2020 conference.
Continue Reading

Tags: Insight Innovation Research in Society Event Summary

Posted by Paul Hudson on 18 February
A summary of the themes and topics discussed in the first day of Qual360 EU's two-day conference 2020. Containing inspiring case studies and a myriad of thought-provoking discussions from a diverse range of speakers, it's safe to say that this was a brilliant start to the event.
Continue Reading

Tags: Business Strategy Research in Society Event Summary

Posted by Christopher Martin on 20 June
In an interactive session at MRMW 19, FlexMR CEO Paul Hudson challenged researchers to consider the often unspoken impact software developers and the tech industry have on modern research experiences - and how the two groups can find shared ground for better communication.
Continue Reading

Tags: Market Research Business Strategy Event Summary