There are a few key elements to a successful insights team - strategies, individuals, and methodologies that all work together as one to generate key insights and enhance the reach of data.
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Posted by Emily James on 11 December
Influencing c-suite decision-making processes with actionable data has become one of the biggest goals in the insight industry, empowering stakeholders and their businesses with valuable insights. But what is actionable data?
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Posted by Annette Smith on 26 October
With the amount of data available to us and with more being generated each minute, it can sometimes feel like too much. So what can we do when stakeholders have reached their limit?
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Tags: Insight Innovation Market Research Employee Engagement
Posted by Christopher Martin on 19 October
Brand is a fickle thing. And consumer perceptions can be heavily influenced by internal assumptions. Here's how to evaluate and positively influence internal jugements on the subject.
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Posted by Christopher Martin on 12 October
A combination of analogue and digital solutions are required to drive insights engagement in professional environments where attention is divided by an increasing number of metrics.
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Tags: Insight Innovation Market Research Employee Engagement
