7 MIN READ

Why the Insights Industry Should Hire from Social Sciences

Harriet Walton

How to Use Synthetic Data in Market Research

In recent years, the rapid advancement of technology and data analytics has revolutionised working p...

9 MIN READ

Dr Katharine Johnson

    Why the Insights Industry Should Hire from Social Sc...

    Research provides a learning foundation for all degrees in the social sciences. Equally, I believe social science degrees provide a foundation for graduates to excel in all types of research, includin...

    7 MIN READ

    Harriet Walton

    Insight and the Omnichannel Customer Experience

    Over the last decade, the number of businesses occupying the UK’s highstreets has declined; a trend that accelerated during the Covid-19 pandemic. Many of these businesses have made the decision to jo...

    6 MIN READ

    Harriet Walton