8 MIN READ

Customer Community Panels: The Secret to Building Brand Loyalty

Charles Pearson

Market Research Room 101: What Would You Banish?

This year’s Market Research Society Annual Conference was filled to the brim with insightful seminar...

9 MIN READ

Sophie Grieve-Williams

    Customer Community Panels: The Secret to Building Br...

    Online customer community panels have moved from an emerging technology to the mainstream. And yet, despite this, they are still not fully embraced for the rich source of insight that they are. Many s...

    8 MIN READ

    Charles Pearson

    Demonstrating the Value of a Community Panel

    Community panels have been around for close to 20 years and have only grown in popularity as more companies recognise the importance of talking with their customers on a regular basis in order to make...

    8 MIN READ

    Charles Pearson

    Customer Experience Ratings in Decline - Customer Pa...

    A recent Research Live headline grabbed my attention, it read “UK Customer Experience Drops to Record Low” and was referring to KPMG Nunwood’s recent annual survey in which they calculated each brand’...

    6 MIN READ

    Charles Pearson

    How Can Access Panel Providers Add Value in an Incre...

    Fueled by the rapid advancements in software and Internet technology, we find ourselves in a digital era whereby everyone wants everything faster, better and cheaper. This certainly holds true for the...

    9 MIN READ

    Charles Pearson

    Choosing the Right Digital Research Provider: 6 Top ...

    With a wealth of experience in the market research industry directing operations across numerous prevalent agency side brands, Charles Pearson, our Senior VP, has seen it all. Among his many historic ...

    7 MIN READ

    Charles Pearson

    Does Your Boardroom Need More Market Research?

    There is a perception that market research has, over time, lost its place in the boardroom. However, that is not the case. Market research has, and always will, play a role - even if that role could b...

    6 MIN READ

    Charles Pearson